Win $4000 by submitting a winning idea to IDEA BOUNTY [BRIEF]

NVDL: I've just polished my idea for this campaign. Since I worked briefly at TJDR I always find these exercises fun and interesting. I like to think I am a strong candidate despite spending less than 10 minutes designing a campaign. Who knows

clipped from www.ideabounty.com Project “The Boys Together” One Liner Castle Lager is looking to leverage our sponsorship of the national soccer team (Bafana Bafana) to promote the Castle brand leading up to and during the Soccer World Cup 2010 but without reference to the 2010 World Cup event, or any other FIFA owned event. The Castle Brand Castle lager is the National flagship Brand of South African Breweries Ltd (SAB Ltd) and the most prominently South African Beer brand in the market. The brand was first produced in 1895 in South Africa by Charles Glass, whose signature of approval is on every bottle. The Castle brand has a rich history and is one of the most recognisable brands in the South African Market. The beer has won many outstanding beer brewing awards, such as the Gold medal at the Australian International Brewing awards. Deadline: 2009/04/30 Have an idea? Submit your idea now!.