Wednesday, April 01, 2009

Survey of Online Journalists: Uneasy Optimism

Someresults from the survey:

* Loosening of standards and less careful reporting (45 percent)

* Giving more voice to others and reducing the clout of journalists (31 percent)
* Growing emphasis on speed (25 percent)

OK to show point of view: "While not a clear majority, these journalists working in new media sense more deeply than those in the mainstream press that 'it is becoming more acceptable to report news with an obvious voice or bias.

NVDL: It's not as much about voicing your opinion as about knowing how to react or respond to data; what does it mean? How can this information be transformed into a meaningful message? How can I use this information to warn the public of an impending credit crisis that they don't know about or suspect? Being able to interpet it intelligently. The media is used as a tool by celebrities, businessmen and politicians, and more often than not all the Media does is dumbly shovel or domino what they are given. I am not a shoveller or a photocopy machine. I like to believe I was born with a brain and a bit of intellect - to get the insight and pearl of wisdom and make that the story [instead of shovelling symptoms and self-evident news.]. A lot of people in this industry have yet to - GASP - tippy toe towards that step.

Spared cutbacks: Not only have online journalists mostly been spared from the layoffs that swept the news industry in 2008, 39 percent said their staffs have increased compared to a year earlier.

* Relying on home pages, not social media: "Another area where these journalists have yet to embrace the most cutting-edge thinking is in their management of Web content. These members of ONA are mostly still tied to the model of bringing audiences to their own Web sites, rather than on pushing their content out."

The study notes that this practice runs counter to what innovators in the industry are doing: pushing content to users through social media sites, e-mail and mobile technologies. Among survey respondents, "just 9 percent considered posting to social media sites essential," Pew reported. - Poynter.org

NVDL: Uneasy Optimism - that sounds about right. There's still a LOT of carnage in store, and a lot of passive learning to go [if passive learning continues to be the education of choice.]
clipped from www.poynter.org
A new survey of online journalists shows they are more optimistic about the future of their profession than their counterparts in legacy media but are concerned that the Internet is changing journalism for the worse. The study also found that most online journalists have not embraced emerging trends in revenue streams and distribution models.
The window into the thoughts of online journalists comes from the Pew Research Center's Project for Excellence in Journalism (PEJ), which surveyed 292 members of the 1,800-person Online News Association. (The study is included in Pew's State of the News Media 2009.)
According to the study, more online journalists believe journalism is on the right track than those in legacy media. The optimists made up less than half of the respondents (45 percent), but Pew notes that "this was a much more even split than seen among legacy national journalists a year ago.
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