Friday, May 30, 2008

Dodgy Dodge Marketing, and Your car is shedding value by the minute


Tim Shriver, the chairman of Special Olympics: “So Dodge wants to sell you a car you don’t really want to buy, that is not fuel-efficient, will further damage our environment, and will further subsidize oil states, some of which are on the other side of the wars we’re currently fighting. ... The planet be damned, the troops be forgotten, the economy be ignored: buy a Dodge.”

Chrysler are offering a credit line for fuel that doesn't change for 3 years, in order to move their products into the market, allowing customers to pretend that fuel prices aren't a factor for a little bit longer.

Your car is shedding value by the minute:
A car dealer in the states said he deducts $200 each day from the trade-in price for every $1-a-barrel increase in the OPEC price of crude oil. When you see the rows and rows of unsold S.U.V.’s parked in his lot, you'll understood why.

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