Friday, March 19, 2010

Our Social Media Obsession by the Numbers [STATS]

SHOOT: Obsession is the word...or is it addiction...or both? You know you have a fantastic brand or product if it is so popular its use is described in these terms...
clipped from mashable.com

From the time we wake up in the morning to the moment we call it a day, and every moment in between (think bedroom, bathroom and dinner table), we’re checking in on our favorite social media sites.

A few other interesting data points from the study include:

- 12% of respondents check/use Facebook every couple of hours

- 62% of individuals over the age of 25 see electronic communications during a meeting, meal, sex or bathroom act as unwanted interruptions

- 23% of iPhone owners primarily get their morning news from Twitter and Facebook

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