Sunday, November 01, 2009

Sun International red faced after employee calls Mandela a kaffir



SHOOT: I heard Sue Klerk, Sun City's PR champion, on the phone this afternoon, on 94.7. She had to explain why this happened and of course, you can't. She sounded somewhat flustered, and she should. What can be a bigger PR nightmare than having your brand associated with calling the world's greatest living icon a kaffir?


clipped from www.news24.com
Mafikeng - A man has appeared in court for allegedly insulting former President Nelson Mandela during a Potjiekos competition at Sun City near Rustenburg, North West police said on Tuesday.
Benjamin Burger, 46, a shareholder of the security company hosting the competition at the hotel, allegedly played a remixed version of the national anthem on Saturday, Commissioner Lesetja Beetha said in a statement.
"It is alleged that during the competition he played a CD... containing remixed lyrics of the national anthem, and people who attended the event listened to the song Nkosi Sikelel' iAfrika, which continued to say Nelson Mandela is a kaffir."
One of the people attending the competition reported this to the hotel manager, who informed the police.
Burger - apparently a main shareholder of the Falcon Security Company which provides security services at the Sun City resort - was subsequently arrested and released on bail of R1 500.

blog it

No comments: