Read Eve Dmochowska's article here.
Given that Yahoo is the most popular website in the world - think about that - what can other web sites learn from this? Well Yahoo is a central resource for a lot of useful information isn't it: email, news, movies, video and quite a lot of other stuff.
In the end though, Yahoo is still 'email' to most people. That is its problem. Same goes for Google. It wants to be more, but it started as 'Search' and is still, essentially, a tool for 'Search'.
A lot of brands simply refuse to believe or accept that they can be and can do more than they were conceived to do. Coke can never also be a car, no matter how hard it tries.
Branding is exactly what it says it is, and you can't be what you are and something else. To do that you need to create another brand from scratch, and not many are prepared to do this. Herein lies great opportunity...
Why Google isn't New Coke - but Microsoft and Yahoo may be Pepsi
Showing posts with label microsoft yahoo deal. Show all posts
Showing posts with label microsoft yahoo deal. Show all posts
Tuesday, February 12, 2008
Tuesday, February 05, 2008
6 Big Sleep Busters (DEBATE)
At some point or another, it happens to everyone: You can't sleep.
[Ja, that's me right now. 3-4 ragged hours sleep last night. Thanks to that I got up at 4:45am and didn't go cycling. Do I want to do well in the Argus? Guess the short nap during a power cut at 6pm last night messed it up].
When you finally drop off, the alarm buzzes a microsecond later. Then you can't get up. And then it gets worse: When you finally drag yourself out of bed, you look like youknowhat.
Can't imagine why the sleep gods had it in for you? Think about what you ate the night before, says Elizabeth Somer, RD, author of The Food & Mood Cookbook. Any of the following--much less a combo platter--can leave your body on uneasy street for hours.
1. Spicy Foods Garlic, chilies, cayenne, and other intense spices are yummy going down but can keep you up with heartburn or indigestion. Avoid MSG too, as it can trigger dreams that are a bit too vivid.
2. A Big Dinner An overtaxed digestive system takes hours to settle down and there's nothing restful about that. When sleep's critical, make lunch your largest meal and enjoy a light 500-calorie dinner early in the evening.
3. Raucous Veggies Eat those good-for-you-but-gassy foods--beans, cauliflower, broccoli, Brussels sprouts--in the middle of the day. A tankful of gas can keep anyone up at night.
4. Speed Eating Relax and enjoy meals to avoid swallowing air, another common cause of midnight tummy trouble.
5. Nightcaps Alcohol may make you drowsy at first but later on it disturbs sleep patterns and leads to awakenings and restlessness. A 4-ounce glass of wine with dinner won't hurt, as long as it's not within two hours of bedtime.
6. Coffee after breakfast Caffeine can linger in your body for as long as 12 hours. So if you're often wide-eyed at bedtime, make sure you're caffeine-clean for at least 12 hours. (Skip tea, chocolate, cola, or other caffeine culprits too.) Still watching the clock at 2 a.m.? Wean yourself off even morning java, then stay caffeine-free for two weeks. If you definitely sleep better, you have your answer: Caffeine is not your friend. If the results are mixed, "Try adding back a cup or two of coffee or tea in the morning and watch what happens," says Somer. "But if sleeplessness comes back, cut it out."
Getting 6 to 8 hours of sleep a night doesn't just make your eyes bright, your skin happy, and your mind sharp, it can also make your RealAge as much as 3 years younger.
To join the debate, go here.
[Ja, that's me right now. 3-4 ragged hours sleep last night. Thanks to that I got up at 4:45am and didn't go cycling. Do I want to do well in the Argus? Guess the short nap during a power cut at 6pm last night messed it up].
When you finally drop off, the alarm buzzes a microsecond later. Then you can't get up. And then it gets worse: When you finally drag yourself out of bed, you look like youknowhat.
Can't imagine why the sleep gods had it in for you? Think about what you ate the night before, says Elizabeth Somer, RD, author of The Food & Mood Cookbook. Any of the following--much less a combo platter--can leave your body on uneasy street for hours.
1. Spicy Foods Garlic, chilies, cayenne, and other intense spices are yummy going down but can keep you up with heartburn or indigestion. Avoid MSG too, as it can trigger dreams that are a bit too vivid.
2. A Big Dinner An overtaxed digestive system takes hours to settle down and there's nothing restful about that. When sleep's critical, make lunch your largest meal and enjoy a light 500-calorie dinner early in the evening.
3. Raucous Veggies Eat those good-for-you-but-gassy foods--beans, cauliflower, broccoli, Brussels sprouts--in the middle of the day. A tankful of gas can keep anyone up at night.
4. Speed Eating Relax and enjoy meals to avoid swallowing air, another common cause of midnight tummy trouble.
5. Nightcaps Alcohol may make you drowsy at first but later on it disturbs sleep patterns and leads to awakenings and restlessness. A 4-ounce glass of wine with dinner won't hurt, as long as it's not within two hours of bedtime.
6. Coffee after breakfast Caffeine can linger in your body for as long as 12 hours. So if you're often wide-eyed at bedtime, make sure you're caffeine-clean for at least 12 hours. (Skip tea, chocolate, cola, or other caffeine culprits too.) Still watching the clock at 2 a.m.? Wean yourself off even morning java, then stay caffeine-free for two weeks. If you definitely sleep better, you have your answer: Caffeine is not your friend. If the results are mixed, "Try adding back a cup or two of coffee or tea in the morning and watch what happens," says Somer. "But if sleeplessness comes back, cut it out."
Getting 6 to 8 hours of sleep a night doesn't just make your eyes bright, your skin happy, and your mind sharp, it can also make your RealAge as much as 3 years younger.
To join the debate, go here.
Friday, February 01, 2008
Microsoft Offers to Buy Yahoo for $44.6 Billion
Feb. 1 (Bloomberg) -- Microsoft Corp., the world's biggest software maker, made an unsolicited $44.6 billion offer for Yahoo! Inc. to challenge Google Inc.'s dominance in Internet search services and advertising.
The $31-a-share bid of cash or Microsoft stock is 62 percent more than Yahoo's closing price yesterday. Before today, Yahoo had dropped 18 percent this year in Nasdaq Stock Market trading, and this week posted a 23 percent profit decline for the fourth quarter.
Microsoft Chief Executive Officer Steve Ballmer is attempting the biggest-ever technology takeover after failing to compete with Google in a market that may almost double to $80 billion by 2010. Google's growth has outstripped the pace set by Microsoft in every quarter since Google's 2004 initial public offering as its search engine won more users.
``Microsoft is under massive pressure to expand its Internet business to fend off competition from rivals such as Google and this deal shows how desperate they are,'' said Thomas Radinger, a fund manager at Pioneer Investments in Munich, which oversees about $95 billion, including Microsoft shares. ``It's a huge gamble as the price is very steep and it will take years to successfully integrate such a massive acquisition.''
Yahoo rose 54 percent to $29.46 in early trading after closing at $19.18 yesterday. Microsoft, based in Redmond, Washington, fell $1.20 to $31.40 after closing at $32.60 yesterday in Nasdaq trading. Google fell 6.3 percent to $528.79.
Diana Wong, a spokeswoman for Sunnyvale, California-based Yahoo, declined to comment.
Yahoo's Stumble
Yahoo's inability to crack Google's dominance in search has led to eight straight quarters of declining profit and a stock that's lost half its value in the past two years.
``It shows how serious the threat is from Google,'' Jordan Rohan, an analyst at RBC Capital Markets in New York, said in an interview. ``Yahoo is vulnerable. Investors are losing patience with the Yahoo management team.'' The New York-based analyst rates the stock ``outperform.''
Google yesterday reported a 52 percent increase in fourth- quarter sales growth, its 14th straight quarter exceeding 50 percent. Still, profit and revenue trailed analysts' estimates as it received less money than expected from ad deals with social- networking sites like News Corp.'s MySpace.
Google, based in Mountain View, California, captured 56 percent of U.S. Web queries in December, almost double the combined share for Yahoo and Microsoft, which attracted 18 percent and 13 percent. Searches will account for 37 percent of the $27.5 billion U.S. online advertising market in 2008, estimates research firm EMarketer Inc.
More.
NVDL: I don't see how this would be a deal that would be good for anyone.
The $31-a-share bid of cash or Microsoft stock is 62 percent more than Yahoo's closing price yesterday. Before today, Yahoo had dropped 18 percent this year in Nasdaq Stock Market trading, and this week posted a 23 percent profit decline for the fourth quarter.
Microsoft Chief Executive Officer Steve Ballmer is attempting the biggest-ever technology takeover after failing to compete with Google in a market that may almost double to $80 billion by 2010. Google's growth has outstripped the pace set by Microsoft in every quarter since Google's 2004 initial public offering as its search engine won more users.
``Microsoft is under massive pressure to expand its Internet business to fend off competition from rivals such as Google and this deal shows how desperate they are,'' said Thomas Radinger, a fund manager at Pioneer Investments in Munich, which oversees about $95 billion, including Microsoft shares. ``It's a huge gamble as the price is very steep and it will take years to successfully integrate such a massive acquisition.''
Yahoo rose 54 percent to $29.46 in early trading after closing at $19.18 yesterday. Microsoft, based in Redmond, Washington, fell $1.20 to $31.40 after closing at $32.60 yesterday in Nasdaq trading. Google fell 6.3 percent to $528.79.
Diana Wong, a spokeswoman for Sunnyvale, California-based Yahoo, declined to comment.
Yahoo's Stumble
Yahoo's inability to crack Google's dominance in search has led to eight straight quarters of declining profit and a stock that's lost half its value in the past two years.
``It shows how serious the threat is from Google,'' Jordan Rohan, an analyst at RBC Capital Markets in New York, said in an interview. ``Yahoo is vulnerable. Investors are losing patience with the Yahoo management team.'' The New York-based analyst rates the stock ``outperform.''
Google yesterday reported a 52 percent increase in fourth- quarter sales growth, its 14th straight quarter exceeding 50 percent. Still, profit and revenue trailed analysts' estimates as it received less money than expected from ad deals with social- networking sites like News Corp.'s MySpace.
Google, based in Mountain View, California, captured 56 percent of U.S. Web queries in December, almost double the combined share for Yahoo and Microsoft, which attracted 18 percent and 13 percent. Searches will account for 37 percent of the $27.5 billion U.S. online advertising market in 2008, estimates research firm EMarketer Inc.
More.
NVDL: I don't see how this would be a deal that would be good for anyone.
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